What is LEGO® SERIOUS PLAY®?

LEGO® SERIOUS PLAY® (LSP) is a facilitated workshop method that uses LEGO bricks to encourage creative thinking, problem-solving, and communication. Participants build 3D models to represent their ideas, which helps them explore complex topics, unlock creativity, promote deeper problem-solving, share insights, and collaborate more effectively. Originally developed by LEGO for business strategy, LSP is now widely used in corporate training, education, and team development.

How does it work?

LSP works through a structured process whereby a facilitator guides participants in building models to represent ideas or solutions. The process typically follows these steps:
1. Challenge: The facilitator presents a question or problem.
2. Building: Participants use LEGO bricks to construct a model that represents their thoughts.
3. Sharing: Each participant explains their model and its meaning.
4. Reflection: The group discusses insights, patterns, and possible solutions.

Why does it work?

LSP engages both hands and mind, making abstract ideas more tangible and easier to explore. The hands-on, visual nature of building with LEGO bricks stimulates creativity, enhances problem-solving, and encourages open communica-tion. It also fosters psychological safety, allowing participants to share thoughts more freely. By using storytelling and metaphors, LSP helps teams gain deeper insights and align their perspectives in a fun and engaging way.

Are you looking for a professional development experience that engages, inspires, and transforms your team? CORNERSTONE BRICK SOLUTIONS brings the power of LEGO® SERIOUS PLAY® to your organization—helping educators and business leaders think differently, communicate effectively, and solve challenges in a hands-on, meaningful way.

Our interactive workshops use LEGO bricks as a visual thinking tool, fostering deep reflection, innovative problem-solving, and stronger team connections. Through structured play, we help your team:

- Enhance Communication – Break down barriers & express ideas with clarity & confidence.
- Strengthen Teamwork – Foster collaboration and trust through shared creativity.
- Develop Leadership Skills – Empower individuals to lead with vision and adaptability.
- Solve Complex Problems – Tap into new ways of thinking for breakthrough solutions.

Whether you’re an educator looking to improve classroom collaboration or a business leader seeking to boost team dynamics, CORNERSTONE BRICK SOLUTIONS provides a unique, research-backed approach to professional growth.

Lets build success—one brick at a time.

Bruce B. Heller
323-304-2625
bruce@cbdbespoke.com